Third Issue of I-Magazine Released at IIM Indore

Indore, April 9, 2005: The I-Mag team at IIM Indore released the third issue of their quarterly business magazine on the 8th of April. This also coincided with the launch of their website www.iimi-imag.com, which archives all previous editions. The theme as usual is built around the letter 'I' with all the articles tagged with a word starting with the letter.

Through regular columns such as Idea, Innovation and Initiative, the students have come up with a good mix of articles spanning different aspects of business and economy. Highlights of this edition: -

• Incisive analysis of the budget by the Equit-I, the Finance & Investment Cell, IIM Indore

• Contributions for the first time from the top echelons of corporate India

• A story on entrepreneurship among business school graduates

• An article on what it takes to build a knowledge city

Of course, the usual suspects like Intellect - the book review and the section on Icons are present. The magazine is bolstered throughout by illustrations which for the record are again done in-house at IIM Indore.

The next big leap that is being targeted is making the magazine available on the news-stands in the city and other parts of the country.

The I-Mag is testimony to how individual efforts bound by teamwork can result in a great product. 'We are already working on ideas for the next issue. We hope to get better each time', said the enthusiastic team who work in between their busy schedules to ensure the magazine's success.

Copies of 'I' will be available at select locations across Indore in addition to the IIM Campus.

Concluded.

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Contributed by -
Purna Chandra Rao D.,
PGP 1, Member - Media & Public Relations Committee,
IIM Indore.