Cognizant Launches Board Room - Smart Business Plan Contest, 2009

Cognizant Launches Board Room - Smart Business Plan Contest, 2009

Every good business thrives on two factors: innovative ideas and a robust business model.

The Board Room contest, which made its debut in 2007, aims to promote the same spirit across B-Schools by providing a unique opportunity to budding management grads and introduce them to various flavors of the corporate world. Cognizant will also seriously consider incubating the winning idea within the organization by setting up a core team.

The winning team will also have the option of being a part of this initiative! Not just that, the participants also get a chance to be mentored by Cognizant Business Consulting Managers during the process apart from getting opportunities to network with the senior leadership of Cognizant.

In its third edition of Board Room this year, the contest comprises three phases to help teams develop their plans in collaborative as well as competitive environments. These phases are as follows:

Phase I – Registration and Executive Summary: To compete in the Smart Business Plan Contest, the teams will need to register and submit a short Executive Summary of their business proposal for Cognizant.

Phase II – Semifinals: The Top 12 teams in Phase I will advance to the contest's semifinals. Each team will be mentored by a Cognizant Business Consulting Manager and will submit an updated Executive Summary of the business plan for evaluation by the judges. The teams will also get to present their plan to the Cognizant judges in the respective locations (either face-to-face or through videoconferencing).

Phase III – Finals: The top 3 teams short-listed at the end of Phase II will advance to the contest finals, where they will present their idea to the Senior Leadership of Cognizant and get an opportunity to win the big prize.

Acceptable Business Plans

Board Room 2009 encourages the participants to get creative; propose new business avenues for Cognizant, and draw up a Comprehensive Business Plan on what Cognizant’s next move should be. Students are free to identify any growth opportunities for Cognizant, with both conventional and unconventional plans being eligible. This may include -

New geography footprint

New service offering

New industry to be serviced

Merger or Acquisition, including leveraged buyouts, which will lead to a turnaround, roll-up, or any other significant change that adds value to the current business

Joint venture, alliance or network-based business (for instance, create new entity from current enterprises)

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