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4.6.4 Published Sources / Rankings

The percentage of respondents using significant published sources, including rankings, fell overall in keeping with the earlier finding that applicants rank them overall much less useful than they have done in previous years as a useful source. Showing a particular drop, though still the most popular, BusinessWeek is used by 61% (67%) ((70%)) (((77%))), much more closely followed by the Financial Times 55% (53%), QS Top MBA Career Guide rises by more than 25% to closely follow at 54% (42%). 38% (36%) use the Economist, 31% (34%) US News and World Report and 30% (33%) the Wall Street Journal.

Figure 21: Published Information Sources Used

Source: QS World MBA Tour - TopMBA.com Applicant servey 2006

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Source: -
QS World MBA Tour - TopMBA.com Applicant Survey 2006
© QS Quacquarelli Symonds Ltd. 2006
Website: www.topmba.com