How to stop attrition and cope up with employee engagement in India?

 | July 04,2012 11:04 am IST

Today employee engagement is one of the key concerns before any organization, as engaged workers are more productive, performs better, motivates others and most importantly they do not quit job quiet soon. In a job market like India normal attrition rates are as high as 20 30% and 50% in industries like IT, thus need for employee engagement becomes crucial.


To cope-up with this scenario it is important to understand How to Stop Employee Turnover in India. This article by Sylvia Vorhauser-Smith on Forbes states that, a recent Mercer survey highlights that no fewer than 54% of Indian workers are seriously considering leaving their jobs, and that figure spikes to 66% in the 16-24 year age bracket. And theyre not kidding other independent studies confirm the correlation between intention to leave and actual turnover. The really tricky part is that the people considering leaving are not even desperately unhappy. 76% of Indians surveyed reported satisfaction with their jobs and 75% with their organizations.


What seems to be the problem? It boils down to three key drivers of attrition in India.


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