Better infrastructural facilities and government commitment to the industry
Development of sound & supportive regulatory environment
Also the major advantages offered by competitive outsourcing countries such as China, Eastern European countries; Philippines and Malaysia were identified and analyzed. On the basis of analysis of strengths of major competitors future roadmap for the Indian offshore industry has been proposed.
In the future, the ingredients of a successful outsourcing business would be recruiting and training the right professionals, developing domain expertise, creating value for clients by offering highly differentiated services, providing dependable quality over time and building credibility alongside competing countries. To achieve these, many steps need to be taken at the strategic and operational level by both the government and the industry.
Apart from these measures the two important initiatives taken by the Indian IT/ITES/BPO/KPO industry are:
Movement towards result based pricing.
Development of more stringent data security norms
These initiatives will help the Indian industry to sustain its competitive advantage in the future. By following these innovative measures India will emerge as role model for other developing countries.
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* Contributed by: -
Shallabh Batra and Yogesh Potnis,
National Institute of Industrial Engineering, Mumbai.
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