| CoolAvenues.com

24 May 2013
-EPSI keen on PGDM being governed by AICTE
23 May 2013
-Bomb call at IIM Bangalore turns out to be hoax
22 May 2013
-IIM Lucknow's 'Altruists' wins BNP Paribas' online business competition 'Ace Manager 5'
21 May 2013
-SPJIMR’s PGPM gets AICTE approval

Featured Articles

1Geographical-Name-Branding – dot PATAGONIA and dot AMAZON

2Customer Irritation turned Brand Irritation

3Retail and analytics: Challenges and Opportunities

4Emotional Branding

5Below-the-Line Promotion

Articles ..

1New Product Development And Decision Analysis

2The Ifs & Buts of Celebrity Endorsements

3Are you starting-off your social media marketing campaign? Read this…

4The Big Bang of Business Naming

57 Deadly Mistakes eCommerce Companies Make!!!

6Zonal Marketing Manager (West)

7Book Review: The Curious Digital Marketer

8Sr. Manager Marketing - Mumbai & Jaipur

9Executive Sales

11Fast and Furious Retailing

12ICANN GTLD: The Aftermarket Boom

13Global Branding Ultimatum 2012

14An Idea Triggers an Idea - E-Judiciary in India

15Time For Pyar Ki Pungi - Next in style phrase?

16HINDU Vs Times Of India - Just another Brand War or something beyond

17New Age of Global Name Brand Identities

18TOI - The Hindu Brand War

19IIM Rohtak students's perspective on TOI - Hindu Brand War

20Book Review: Brand Management-An Indian Perspective by Kisholoy Roy