IIM Indore hosts MDP on Social Media and Business

Start Date:2012-09-24
End Date:2012-09-26
Event Type:Management Development Programmes

Senior and Middle level managers of organizations from the public, private and not-for-profit sectors interested in the use of social media tools for communication, marketing and for internal organization use.

Event Details:


Reflecting the plurality in the persuasion of the instructors, the course would include discussions, caselets and lectures, along with practical hands-on assignments. Drawing from examples of social media adoption showcased in the form of text and video snippets, the instructors would help the participants in preparing a blueprint for an integrated social media strategy for their respective organizations.


Programme Coordinator :
Prof. Abha Chatterjee



Prof. Sanjog Ray


Prof. Srinivas Gunta


Fee :
Rs. 30,000 (Residential)
Service Tax, as applicable, will be additional


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