IIM Indore hosts MDP on Social Media and Business
Senior and Middle level managers of organizations from the public, private and not-for-profit sectors interested in the use of social media tools for communication, marketing and for internal organization use.
Reflecting the plurality in the persuasion of the instructors, the course would include discussions, caselets and lectures, along with practical hands-on assignments. Drawing from examples of social media adoption showcased in the form of text and video snippets, the instructors would help the participants in preparing a blueprint for an integrated social media strategy for their respective organizations.
Programme Coordinator :
Prof. Abha Chatterjee
Prof. Sanjog Ray
Prof. Srinivas Gunta
Rs. 30,000 (Residential)
Service Tax, as applicable, will be additional