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IIT Kanpur to Organize Annual Business & Entrepreneurship Festival 'Megabucks 2007'

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IIT Kanpur to Organize Annual Business & Entrepreneurship Festival 'Megabucks 2007'
On April 06-08, 2007

Previous

Impresario targets the networking between the different sections of the corporate world. It brings together the entrepreneurs, venture capitalists, trade associations, technocrats, incubation hubs, start-ups and the academic fraternity.
Here the companies that pose interesting entrepreneurial challenges can showcase themselves to a distinguished panel of assessors that are willing to fund them.

This year, Megabucks has collaborated with McMaster University's Center for Engineering Entrepreneurship and Innovation (XCEEi), Canada, which in association with the seed funding company ATCC, is looking at investing up to $750,000 CAD in promising ideas.

Planet is another such event where the young entrepreneurs get to interact with the titans of industry. Here a number of problems are posed and posted on the website by the sponsor companies and a large number of solutions will be short-listed. They will be presented to the company who will be free to implement the suggestion in accordance with its own discretion.

Battlefield, a Case Study Competition, challenges the acumen of business, financial and strategic analysts. The participants analyze actual business problems faced by major organizations and predict its future progress.

For all the diehard addicts of video games, Markstrat adds an entire new dimension to virtual reality. It is a marketing strategy game that is designed to simulate a real business environment. It tests such skills as brand portfolio strategy, segmentation and positioning strategies and operational marketing strategies without actually exposing the user to risk. All in all, a great way to hone one's corporate skills.

Finsense provides the chills of the actual market where participants trade with actual end-of-day stock prices for a whole week in a bullish attempt to come on the top.

AdMad, the advertising contest, brings out the creativity and imagination of the participants in designing advertisements for real products and services.

The beginning of Megabucks is, however, celebrated with a business quiz competition called Cliffhanger. This event attracts a large audience and boasts of quizmasters of the likes of Barry O'Brien, Avinash Mudaliar and Satyajit Chetri. It serves as an exciting prelude to the events that follow up.

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