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NITIE Students Promote "Gandhigiri" by Selling Mahatma Gandhi’s Autobiography

On the eve of the Gandhi Jayanti and International Day of Non-Violence, the management students of NITIE launched "Gandhigiri", a unique initiative to generate awareness about the Father of the Nation - Mahatma Gandhi - on his birth anniversary this Tuesday.

The students sold Mahatma Gandhi’s autobiography 'My Experiments with Truth' for a day across Mumbai. This was an innovative attempt to inculcate Gandhian values in the heart and soul of the general public. The literature was arranged by 'Sarvodaya Samstha', a Non-Governmental Organization and the proceeds of the sale from the event would go to an Old Age Home located in Mumbai. Hence, the relevance of the event was three-fold. It aimed to provide a platform for the students to apply the concepts learnt in class to real life situations, to inculcate Gandhian philosophy and ideas in the minds of the people and to help the NGO achieve its social objectives.

NITIE Students Selling Gandhian Literature on Gandhi Jayanti

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Contributed by -
Rohan Paul,
Student Media Cell - IMpress,
NITIE Business School, Mumbai.