Marketing @ Knowledge Zone



Retail Industry: Where does India Stand?

- by Sanjeev Kumar *

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Big players like Wal-Mart,Tesco and Sainburys should be asked to bid for the licensing. This will help the government generate additional revenues to pay compensation or help to train the people who are going to loose their livelihood. These people after being trained can then be hired by the big retailing stores.
One has to keep in mind that the cost of training in the retail sector is minimal in comparison to the other sectors. There won't be any significant cost involved.

It will be beneficial for the big retailers to operate in India with an Indian trading name.

Benefits to the Indian consumer

One has to agree that the entrance of big players will ensure the higher quality of service and produce being sold to the consumers. There are other indirect benefits in terms of choice and pricing that will be passed along to the consumers as the big retailers will compete with each other for greater share of the market.

Benefits to the supply chain

Farmers and suppliers will be able to sell their produce directly to the major retailer and hence make more profit on their produce and have a peace of mind when it comes to payment. Big retailers might collaborate with farmers and suppliers and might inject the much required cash to make sure the supply chain is efficient and strong. There are several other indirect benefits that will be passed along to the farmers and suppliers as the big retailers will compete for better produce and range.

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* Contributed by -
Sanjeev Kumar is CEO of Delamore & Owl Group of Companies and the Managing Director of Delamore Consulting Ltd.
He holds dual master's degrees: one in Business Administration and another in International Finance. He has been the 2002 recipient of the "Southeast Asia Young Achiever's Award".