MDPs at IIM Ahmedabad



Programme on MANAGING RETAILING
February 17-19, 2003

For:

• Senior managers in sales and distribution at marketing companies
• Region/branch heads of marketing companies
• Senior managers in retail companies

Contents:

• Understanding consumers as shoppers.
• Understanding the challenges of Indian retailing.
• Managing efficient consumer response, Category management, Retail promotion, Supply chain management.
• Effective marketing decisions using POS.
• Delivering experience at the final frontier.
• Retail positioning.
• Customer relationship management.

Programme on STRATEGIC ASSET-LIABILITY MANAGEMENT IN BANKS
February 21-23, 2003

For:

• Middle and senior managers of banks and financial institutions. The basic concepts would be applicable in the context of non-bank finance companies as well.

Contents:

• Interest rate risk: gap and duration approaches.
• BIS norms for interest rate risk.
• Market risk: Value at risk approach and BIS norms.
• Liquidity risk.
• Credit risk modelling and management of credit risk.
• Loan pricing.
• Transfer pricing.
• Measurement of customer profitability.
• RAROC: risk adjusted return on capital.

Programme on CREATIVE SOLUTIONS TO HR PROBLEMS
February 25-28, 2003

For:

• HR managers at both middle and senior level.

Contents:

• The programme is designed to develop sensitivity and skills to enhance creativity among managers to discover creative solutions to HR problems.

Workshop on THE WINNING EDGE: COMMUNICATION STRATEGIES FOR LEADERS
March 3-8, 2003

For:

• Senior managers and administrators who head divisions or very large departments. They are expected to have at least ten years substantial experience in leadership positions. They ought to be sponsored by their organization.

Contents:

• Leader communication.
• Managerial negotiations.
• Business presentations.
• Bad news delivery.
• Decision reports.

Organizational sponsorship is essential

For brochure and nomination form, please contact: -
Manager (MDA), Indian Institute of Management,
Vastrapur, Ahmedabad - 380 015.
Phone: 91-79-6324071-4
Fax: 91-79-6300352
E-mail: mdp@iimahd.ernet.in
Website: www.iimahd.ernet.in