raises $2 Million in Angel Funding

CoolAvenues Newswire | September 10,2014 11:39 am IST

Product review and price comparison site, has raised $2 Million from a group of HNIs based out of Delhi reports VCCircle.

The company will use the funds for product development and marketing.

With rapid development of e-commerce business, companies providing services around these businesses are seeing investment, technology innovation and growth. started in early 2014 by Vivek Pahwa enables users to not only compare prices but also specifications of the products. The company is currently focussing on electronics products like smartphones, laptops, tablets, cameras etc.

“We plan to add eight more categories, including books, home décor products, fashion clothing, home appliances, personal care products, entertainment devices in the next six months,” said Pahwa.

The company Accentium which operates PriceBag also runs many consumer internet company like, a matrimonial site for second marriages;, an automobile portal; and The company had earlier run a social networking site called DesiMartini, which was later acquired by HT Media’s Firefly eVentures.



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