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| Format |
Description |
Value Proposition |
| Department Stores |
Large stores having a wide variety of products, organized into different departments, such as clothing, house wares, toys, etc. |
One stop shop catering to varied consumer needs, service as differentiator. |
| Supermarkets |
Extremely large self-services retail outlets. |
One stop shop catering to varied consumer needs. |
| Discount Stores |
Stores offering discounts on the retail price through selling high volumes and reaping the economies of scale. |
Low prices. |
| Hyper-mart |
Larger than a Supermarket, sometimes with a warehouse appearance, generally located in quieter parts of city. |
Low prices, vast choice available including services as cafeterias. |
| Convenience Stores |
Small self-service formats located in crowded urban areas. |
Convenient location and extended operating hours. |
| Shopping Malls |
An enclosure having different formats of in-store retailers all under one roof. |
Variety of shops available close to each other. |
Of the Top-200 Global Retailers, 21% of retailers fall in the specialty stores category, followed by 18% in supermarket, 12% in department and 9% each in hypermarket and discount stores.
2.1 Retail Formats in India
Indian retail formats can be classified into two distinct categories: traditional and modern.
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* Contributed by -
Harmesh Mehrotra & Manu Arora,
MBA (IB) 2004-2006,
School of International Business,
Indian Institute of Foreign Trade, New Delhi.
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