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Why should Internet break and how ridiculous is this issue? Imagine if a few printers around the globe got together and jointly decided to replace all our current currencies and their value and choose brand new colors, designs and new values all on their own. Economy? What economy?

In the golden haze surrounding the mystic city of Tunisia, a small group of elite merchants of the information age will once again try to figure out the future of the Internet. In November, they will fight out their agendas and try hard to make sense out of the ongoing cyber warfare.

If there were a major split or a major breakdown of the Internet, then whom would be the real beneficiaries? Right now, no one.

The Mystical Approach

The politico-technocrats and the neo-cybernauts have taken a weird posture on this issue. The entire argument is over who will control the "naming system", the basic early architecture that allows the creation of URLs and domain name management.

Invented and perfected by America, the current elementary architecture is under global pressure, as many countries want their own naming system and controls. With over 200 countries in the game, it is very hard for the United States to call all the shots.

Furthermore, the initial naming convention based on the early issuance of dot-com and dot-net were all based on tooty-fruity casual naming, and never incorporated any deeper understanding of the global naming laws. The initial idea was based on making a quick buck, as it was expected that the entire universe would register and be happy with the first five available suffixes - com, net, gov, edu and mil. And a large number did, at the peak at millions names per day.

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* Contributed by -
Naseem Javed, author of Naming for Power and Domain Wars, is recognized as a world authority on Global Name Identities and Domain Issues. He introduced The Laws of Corporate Naming in the 80's and also founded ABC Namebank, a consultancy established in New York and Toronto, a quarter century ago.