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Finance Management | "Mobile Banking: A Wallet for all Pockets"

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Mobile Banking: A Wallet for all Pockets

- by Prof. Pooja. S. Kushwaha *

Previous

Page - 3

The stake-holders are as follows: -

a) Consumers
b) Merchants
c) Mobile Network Operators

d) Mobile Device Manufacturers
e) Financial Institutions & Banks
f) Software & Technology Providers
g) Government

Each stake-holder group has the following expectations: -

a) To meet the following expectations of Consumer: -

  • Personalized service

  • Minimal learning curve

  • Trust, privacy and security

  • Ubiquitous - anywhere, anytime and any currency

  • Low or zero cost of usage

  • Interoperability between different network operators, banks and devices

  • Anonymity of payments like cash

  • Person to person transfers

    b) To meet the following expectations of Merchant: -

  • Faster transaction time

  • Low or zero cost in using the system

  • Integration with existing payment systems

  • High security

  • Being able to customize the service

  • Real time status of the mobile payment service

  • Minimum settlement and payment time

    c) To meet the following expectations of Telecom Network Providers: -

  • Generating new income by increase in traffic

  • Increased Average Revenue Per User (ARPU) and reduced churn (increased loyalty)

  • Become an attractive partner to content providers

    Next


    * Contributed by: -
    Prof. Pooja S. Kushwaha is a Science Graduate, has 2-Years Advance Diploma in IT from Regional Engineering College, Jaipur, cleared 'O' Level from DOEACC, M.C.M, M.C.A. Presently working as Faculty - Information Systems at ICFAI Business School, Indore. She has presented various research papers in different conferences & seminars, and also published the same in national journals.
    Article posted on October 26, 2008.


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