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Corporate Strategy Article | "Ten New Global Trends 2010"

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Ten New Global Trends 2010

- by Naseem Javed*

Page - 1

Miniaturization

Every business process will go through intense compression and digitalization so when it comes out on the other side of the tunnel, it will have already considerably reduced its operational costs.

This will enable the process to function effectively, more powerfully, and be highly replicatable, with a lower cost structure like a proverbial silver bullet. Will this now shrink entire office floors into cubicles, and cubicles into little icons on websites? Who would need to come to the offices anyway; managers, to put their feet on desks, water cooler crowds, elevator pitch experts or just the office cleaners? Is this the reason commercial office space is about to fall off the cliff? Both big and small businesses will be shrinking to survive, with increasing competitive pressure the requirement is to become the silver bullet. Are you running a bullet speed operation or lost in the office maze?

Lateralization

The realignment of both the cerebral hemispheres is also urgently required with the next automobile tune-up. Many exhausted and stressed out individuals throughout the world have suffered tremendously over the last few years, intensifying with the economic collapse. This raises serious question about the functionalities of senior executives, their basic business logic, financial literacy and the right-left-brain balance. Why did the business systems and financial services fail so badly? Despiteall the high level education, was their vision got blurred, or capital risk management was insufficient so the real world imploded. Was it the lack of lateralization which fogged the reality? Is it time to re-discover new types and styles of educational agendas, new methods and new formats of operation? A new wave of educational programs will sweep the executive corridors. Are you newly trained and outfitted as a gladiator or you are just an old time spectator?

Trillionization

Once society becomes immune to the trivialization of the trillionization of nations’ debts it will become a real comfort pillow for the public consciousness to sleep on. After a year of struggle, over confidence about a $1 million net profit may sound like an embarrassingly minute accomplishment when pleading for plant expansion funds to a banker, whose tight fisted policies, despite receiving a $100 billion bailout, still do not solve your business issues.







Naseem Javed, widely recognized a world-authority on global naming strategies and corporate nomenclature issues. Author of Naming for Power, Naseem introduced The Laws of Corporate Naming in 80s and currently he is advising corporations and lecturing on global cyber branding and the ICANN’s new gTLD platforms. He founded ABC Namebank International, an image and branding consultancy over 25 years ago.
Website: www.abcnamebank.com


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