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Technology Management | "Web Trade Technologies: Challenges, Opportunities & Threats"

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Web Trade Technologies: Challenges, Opportunities & Threats

- by Pankaj Kumar & Sameer S. Saigaonkar *

Previous

Page - 5

Similarly, business-to-consumer transactions offer the following value propositions: -

  • Increased choice and competitive purchasing without competitive pricing

  • Anywhere, anytime commerce

  • Lower costs due to reduction of intermediaries

  • Well informed basis of transaction

    • Segment Principle Customer Potential Revenues 2010 Rational for Growth (other than lower costs & convenience)
    Apparel Domestic / NRI 1,600 - 3,700 * Better Choice to Customers
    * Better Access to NRIs
    Specialty Food / Packaged Goods Domestic / NRI 1,200 - 2,500 * Easy Access to NRIs
    * Better Choice to Customers
    Travel & Hospitality Domestic / NRI 950 - 2,200 * Easy Access to NRIs
    * Better Customers Management
    Entertainment, Music, Video, Gifts, etc. Domestic / NRI 700 - 1,500 * Easy Access to NRIs
    * Better Choice to Customers
    Financial services Domestic / NRI 450 - 1,250 * Easy Access to NRIs
    PC Hardware & Software Domestic ~500 * Fast Adoption by Users
    * Customization
    Utilities Domestic ~500  
    Consumer Electronics Domestic ~450 * Fast Adoption by Users

    Table 2.2: Some of the Potential Business-to-Consumer Segments for India

    Next

    * Contributed by: -
    Pankaj Kumar & Sameer S. Saigaonkar,
    Batch of 2006-2008,
    National Institute of Industrial Engineering, Mumbai.

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